01
Establish
Sponsor a Houstory profile for a past or current client and their property.
The Living Home Record
Give Your Clients a Permanent Record of Their Home.
The transaction ends. The relationship doesn’t have to. Houstory gives homeowners a living record tied to their property—and gives the businesses that serve them a useful reason to stay connected long after closing.
Permanent home profileDesigned to stay with the property
12 useful touchpointsPersonalized home-care communications
Built for lasting relationshipsKeep your brand connected to the home
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Verified Home ProfileEvery house has a story.
A living property record that becomes more useful over time.
Property profile establishedCore property information organized in one place
Home care & history addedRepairs, improvements, documents and useful records
Homeowner stays engagedMonthly care communications + ongoing profile access
FOUNDING SPONSORYour Company
→More Than a Transaction
A relationship that lasts because you gave the homeowner something worth keeping.
Instead of another postcard, email blast or CRM reminder, Houstory gives your client an asset connected to the home itself.
Inside a Houstory Profile
Show clients the story of their home—not another advertisement.
A Houstory profile brings property information, home systems, documents, maintenance and ownership history together in one useful place. These concept views illustrate the homeowner experience.
The living home profile
Homeowners can see important property information, verified records, home systems and documents—along with permanent recognition for the Founding Sponsor who established the profile.
A history that grows with the home
Repairs, improvements, inspections, maintenance and ownership transitions build a continuous property record instead of disappearing when the home changes hands.
Useful engagement creates memorable sponsorship.The sponsor remains connected to something the homeowner can return to throughout the ownership journey.
Monthly reasons to reconnect
Practical home-care reminders keep Houstory useful while giving the sponsoring business consistent, tasteful visibility.
How a Sponsor Uses Houstory
Establish the profile. Activate the homeowner. Stay useful.
Houstory turns post-closing follow-up into an ongoing homeowner relationship built around something the client actually uses.
02
Activate
The homeowner is invited to activate and begin using their living home record.
03
Stay Useful
Houstory provides personalized home-care communications and practical homeowner benefits throughout the year.
04
Stay Connected
Your business remains associated with the value you helped provide, creating natural paths to future business and referrals.
What Your Client Receives
A post-closing gift designed to become more valuable with time.
The profile is tied to the property—not merely the current transaction—and can grow as the home’s care, maintenance and history evolve.
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Living Home Profile
A permanent record designed around the property and its evolving history.
12×
Monthly Home Care
12 personalized communications that give homeowners useful reasons to engage.
$100
Annual Home-Care Credit
A tangible annual repair and maintenance benefit for the homeowner.
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Growing Home History
Useful records, repairs, improvements and property information can build over time.
What It Means for the Sponsor
Stay relevant after the closing table.
Houstory is built to create relationship equity—not just another advertising impression.
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Recurring visibilityBe present around useful homeowner engagement instead of relying on one-off promotions.
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Direct path back to youKeep a clear sponsor connection for repeat business and referrals.
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Founding Sponsor recognitionEarly sponsors are identified as the businesses that helped establish Houstory profiles.
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Property-level relationshipConnect your brand to the home’s ongoing story—not only a name sitting in a database.
Future Business
“The goal isn’t to market at past clients more often. It’s to remain useful enough that they remember who to call.”
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Repeat transactionsStay connected as homeowners refinance, move, buy again or need another service.
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ReferralsUseful post-closing value gives clients another reason to remember and recommend you.
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Home-related needsRemain relevant as repairs, maintenance, insurance and ownership needs arise.
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Long-term brand equityAssociate your business with helping the homeowner care for one of their largest assets.
Founding Sponsor Pricing
Start relationships at $5 per profile.
Founding Sponsors can sponsor the first year of a client’s Houstory profile for one-third of the standard annual sponsorship price.
Real EstateMortgageTitle & EscrowInsuranceBuildersHome Warranty
Founding Sponsor Offer
$5
/ profile
first year
first year
$150 minimum initial activation.
Sponsorship is prepaid. The sponsorship clock begins when the homeowner activates the sponsored profile.
Sponsor Profiles for My ClientsCommon Questions
Founding Sponsor FAQ
What is Houstory?
Houstory is a living home record designed to organize useful property care, maintenance and history around the home itself. The profile is designed to remain with the property as its story grows.
Does the homeowner pay for the sponsored profile?
The Founding Sponsor purchases the sponsorship for the client. The sponsor offer is designed as a post-closing or relationship benefit for the homeowner.
When does the sponsorship year begin?
The sponsorship term begins when the homeowner activates the sponsored profile, rather than simply when the sponsorship is purchased.
What is the Founding Sponsor price?
The first year is $5 per sponsored profile. Standard annual sponsorship pricing is $15 per profile per year.
What happens when the home changes owners?
The Houstory profile is designed around the property so the useful home record does not have to start over every time ownership changes.
Founding Sponsor Opportunity
Help your clients care for the home—and give them a reason to remember you.
Start with the $150 minimum activation and sponsor profiles at $5 each for the first year.